Team Rodent

How Disney Devours the World

About the Book

New York Times bestselling author Carl Hiaasen shows how high the cost of Disney “magic” is in this critique of the company and its influence across America.

As a lifelong Florida resident living in the shadow of Disney World, award-winning author Carl Hiaasen has had a front-row seat to the inner workings of the Walt Disney Company. In the nine sharp, assertive essays that make up Team Rodent, Hiaasen explores how Disney maintains its pristine public image despite public scandals; highlights the dangers of allowing one corporation such sweeping power; and urges us to think critically about the Disney empire. Writes Hiaasen: “The message, never stated but avuncularly implied, is that America’s values ought to reflect those of the Walt Disney Company, and not the other way around.”
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Excerpt

Team Rodent

Three decades after it began bulldozing the cow patures and draining the marshes of rural Orlando, Disney stands as by far the most powerful private entity in Florida; it goes where it wants, does what it wants, gets what it wants. It's our exalted mother teat, and you can hear the sucking from Tallahassee all the way to Key West.

The worst damage isn't from the Walt Disney World Resort itself (which is undeniably clean, well operated, and relatively safe) or even from the tourists (although an annual stampede of forty million Griswolds cannot help but cut an untidy swath). The absolute worst thing Disney did was to change how people in Florida thought about money; nobody had ever dreamed there could be so much. Bankers, laywers, real-estate salesmen, hoteliers, restauranteurs, farmers, citrus growers--everyone in Mickey's orb had to drastically recalibrate the concepts of growth, prosperity, and what was possible. Suddenly there were no limits. Merely by showing up, Disney had dignified blind greed in a state pioneered by undignified greedheads. Everything the company touched turned to gold, so everyone in Florida craved to touch or be touched by Disney. The gates opened, and in galloped fresh hordes. The cattle ranches, orange groves, and cypress stands of old Orlando rapidly gave way to an execrable panorama of suburuban blight.

One of the great ironies upon visiting Disney World is the wave of relief that overwhelms you upon entering the place--relief to be free of the nerve-shattering traffic and the endless ugly sprawl. By contrast the Disney resort seems like a verdant sanctuary. That was the plan, of course--Team Rodent left the park buffered with thousands of unspoiled acres, to keep the charmless roadside schlock at bay.

As Orlando exploded, business leaders (and therefore politicians) throughout the rest of Florida watched and plotted with envy. Everyone conspired for a cut of the Disney action, meaning overflow. The trick was to catch the tourists after they departed the Magic Kingdom: induce them to rent a car and drive someplace else and spend what was left of their vacation money. This mad obsession for sloppy seconds has paid off big-time. By the year 2000, the number of tourists visiting the Orlando area is expected to reach forty-six million annually. That's more than the combined populations of California and Pennsylvania storming into Florida every year, an onslaught few places on earth could withstand. Many Disney pilgrims do make time to search for auxiliary amusement in other parts of the state. High on the list are the southernmost chain of islands known as the Keys, where I live, and where only one road runs the length of the archipelago. Maybe you can appreciate my concern.

About the Author

Carl Hiaasen
CARL HIAASEN was born and raised in Florida. He is the author of fourteen previous novels, including the bestsellers Squeeze Me, Razor Girl, Bad Monkey, Star Island, Nature Girl, Skinny Dip, Sick Puppy, and Lucky You, and six bestselling children’s books, Hoot, Flush, Scat, Chomp, Skink, and Squirm. His most recent work of nonfiction is Assume the Worst.

carlhiaasen.com

CARL HIAASEN is available for select readings and lectures. To inquire about a possible appearance, please contact Penguin Random House Speakers Bureau at speakers@penguinrandomhouse.com or visit prhspeakers.com. More by Carl Hiaasen
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